Curacao is sharing with customers and neighbors the 12 safety tips that will help them this season to be more pleasant and safe to all, including how to avoid fires and CO2, kids using batteries carefully, credit card fraud, and many other suggestions. 
Los Angeles, December 22, 2015 – Curacao believes that if customers read the safety tips for the holiday season it will help them provide to their families a much safer time.

Curacao‘s 12 Safety tips for the Holidays

1- Christmas Trees – Safety first.  Check if your lights have no open wires. Fires are a main concern in this season, play it safe!

2- You will probably be using credit to purchase some of your gifts this holiday season.  Take caution with who you provide your credit information to and try to stay with companies you are familiar with and know are reputable.

3- A list is a good way to ensure you don’t forget anyone, and after purchasing gifts, leave your bags in the trunk of your car for safety.

4- Heaters and fire places are essential at this time to keep us warm, make sure there is no CO2 (smoke) coming inside your home and also check your electrical heaters are certified for use in USA.

5- Many toys need batteries, make sure kids won’t try to open them or put them on the fire place or in water.  These precautions will keep your kids safe and give a longer life to batteries.

6- Outdoor lighting is a great way to celebrate the holiday season.  To avoid fires and electrical uses, turn them off before leaving your home and at night.

7- When buying toys for your kids, especially electronic games make sure to check on the suggested ages.

8- Gaining 10 extra pounds with so many delicious recipes this time of the year is so easy, join a gym or get an exercise machine and use it 20 minutes a day for calorie burning.

9- If you are planning to buy a laptop or computer, be sure to add antivirus protection service to keep it safe.

10- If you are planning to have a new TV installed on your wall, safety is a priority.  Make sure the size and weight of the TV goes accordingly with the wall mount purchased.

11- Make sure you check the store hours. You might want to shop in the morning when things are not as stressful.

12- If you are buying a mobile phone for a love one, give them a safe tip don’t text and drive.

 Media Contact: Ruth Garcia-Corrales, ruthg@icuracao.com

Retailer Repositions to Attract
The New Latino and Give Them What They Want

Los Angeles, CA—August 3, 2012 – Curacao, formerly La Curacao, today debuted its top to bottom, inside and out transformation repositioning itself for future growth. Shoppers are also being pleasantly surprised with the retailer’s complete makeover. Curacao cites the change in demographics and evolution of Latino shoppers as the principal reasons for total revamp, its fresh new image and 360 shopping experience. The flagship store in the heart of Los Angeles was buzzing when Curacao executives pulled the ceremonial ropes to unveil the company’s new logo before taking guests and shoppers on a tour of the renovated store.

“Today’s shopper is different, says Jerry Azarkman, Chief Marketing Officer.  “There have been significant cultural and demographic shifts within the Hispanic community, and also in the neighborhoods surrounding our stores.”
 “Latinos are breaking the mold and we’ve seen first-hand the evolution of our customer, says Ron Azarkman, Curacao Chief Executive Officer.  “Our Hispanic consumer market is certainly growing, but it is also evolving and we are committed to keeping in step with them to give them what they want.” 
 “We continuously strive to better serve our customers, says Rick Hutton, Curacao President. “Our shoppers are tech savvy and are big consumers of electronics, so we are making sure we are prepared to meet their needs.”
Curacao, over the last three decades, gained recognition for being one of the largest Hispanic retail department store chains, and a top 50 consumer electronics retailer nationally. The retailer is known to be an innovator and trendsetter that successfully captured the Hispanic consumer. Curacao executives are counting on this fresh image and cultural metamorphosis to boost their base of shoppers. They are positioning their stores to continue to be a bright spot in the retail marketplace.
The company’s transformation includes the extensive makeover at all ten Curacao stores in Southern California and in Phoenix including a new logo, the new interior aesthetics, the ambient music, full-service, knowledge-based sales associates, and bilingual signage to make the shopping experience fun and easy to navigate for everyone.

We strongly support higher education for Latino students. Therefore, we are committed to providing funding for scholarships and offering other education-related opportunities to prepare them to become outstanding men and women. Curacao is committed to collaborating with institutions of higher education to enrich the lives of Latino youth. Such collaborations include:

Here at Curacao, we strive to provide our customers with affordable products and great service. We will match our competitors’ prices on any items we carry! As long as the product is the identical item (brand name and model number), simply bring in the competitor’s ad and we will match the price, even on items you have already purchased from us within the past 30 days.